Under the World Bank–funded Georgia I2Q Innovation, Inclusion, and Quality Project, Publicity Group was contracted by the Project Management Unit of the Ministry of Education and Science to develop a five-year communication strategy and a 24-month action plan. The assignment began with an extensive assessment process, including data collection, desk research, stakeholder analysis, and individual and group consultations. Based on these findings, we drafted a comprehensive strategy defining goals, target audiences, key messages, communication tactics, budgets, crisis planning, and evaluation methodologies.

Publicity Group provided comprehensive digital communication services to Check-in Travel, one of Georgia's leading travel agencies, supporting its active presence in a highly competitive market. The scope of work included the daily creation of at least two curated social media posts showcasing diverse touristic packages, each supported by a complete marketing narrative.

As Ecovis Georgia continues its rapid growth as an audit, accounting, and tax firm, Publicity Group serves as its strategic partner in institutionalizing communication for both internal and external audiences.

Publicity Group served as a media engagement and event partner for the Swedish government–funded GEclose2EU program, supporting its mission to strengthen the domestic and international competitiveness of Georgian small and medium-sized enterprises.

As the ongoing strategic communications partner of the Gudavadze Patarkatsishvili Education Charity Foundation, we implement and continuously refine a comprehensive communication strategy that strengthens the Foundation’s visibility and public trust. Our work ensures regular and targeted exposure of the Foundation’s activities across mainstream and social media, reaching beneficiaries, stakeholders, and wider audiences engaged in education and human capital development.

Since 2020, Publicity Group has partnered with premium kitchenware brand BergHOFF as the architect of its brand positioning and digital narrative in Georgia. We recognize early on that engaging a sophisticated audience requires consistency, visual excellence, and a clearly articulated lifestyle proposition. Our strategy shifts consumer perception from simply purchasing cookware to investing in a refined culinary lifestyle grounded in design and quality.