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Arbeiter-Samariter-Bund (ASB) Georgia

Arbeiter-Samariter-Bund (ASB) Georgia

Publicity Group designed and implemented a comprehensive PR and media campaign for ASB Georgia’s EU-funded Disaster Risk Reduction project. The campaign included media seminars, trainings, and simulation games conducted in kindergartens across multiple regions. Educational cartoons, a mobile application, and public awareness materials were developed to support learning objectives. A national media competition was organized to engage journalists in disaster preparedness topics.
UNICEF

UNICEF

Publicity Group supported UNICEF’s 70th anniversary through a large-scale, multi-layered communication campaign in Georgia. The campaign accompanied the launch of UNICEF’s global institutional identity and the publication of the commemorative book For Every Child, Hope, and the relaunching of UNICEF’s global website. We managed media coverage for high-profile events, including a reception at Karvasla Museum attended by over 600 guests from government, diplomatic, nonprofit, and cultural sectors, as well as the first lady. An exhibition featuring organizations working with children with disabilities was organized as part of the anniversary program.
Fund Crystal of the Financial Institution Crystal

Fund Crystal of the Financial Institution Crystal

Publicity Group provided media relations support for the U.S. government–funded Youth Entrepreneurial Skills for Advancing Employability and Income Generation project (YES Georgia) implemented by Fund Crystal. The program aimed to expand employment and income opportunities for young people through entrepreneurship and skills development. We secured media appearances, talk show participation, and editorial coverage to highlight youth success stories.
Millennium Challenge Account – Georgia

Millennium Challenge Account – Georgia

Publicity Group prepared and implemented a comprehensive communication strategy for Millennium Challenge Account – Georgia, supporting its education and human capital initiatives. We ensured ongoing visibility of the Fund’s activities through traditional and digital media channels.
Communication Support for Homecare Services

Communication Support for Homecare Services

Publicity Group designed and implemented a comprehensive communication strategy to support the launch and promotion of Caritas Georgia’s homecare services. Our scope included media relations, digital communication, and event management
“Covid and Pregnancy” Communication Campaign

“Covid and Pregnancy” Communication Campaign

Publicity Group planned and implemented a nationwide educational and informational media campaign for UNICEF focused on COVID-19 prevention among pregnant women. The campaign combined strategic messaging with accessible educational content to address urgent public health concerns. We developed and distributed media materials across national and regional television channels to ensure broad reach.
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