Arbeiter-Samariter-Bund (ASB) Georgia
Publicity Group designed and implemented a comprehensive PR and media campaign for ASB Georgia’s EU-funded Disaster Risk Reduction project. The campaign included media seminars, trainings, and simulation games conducted in kindergartens across multiple regions. Educational cartoons, a mobile application, and public awareness materials were developed to support learning objectives. A national media competition was organized to engage journalists in disaster preparedness topics.
UNICEF
Publicity Group supported UNICEF’s 70th anniversary through a large-scale, multi-layered communication campaign in Georgia. The campaign accompanied the launch of UNICEF’s global institutional identity and the publication of the commemorative book For Every Child, Hope, and the relaunching of UNICEF’s global website. We managed media coverage for high-profile events, including a reception at Karvasla Museum attended by over 600 guests from government, diplomatic, nonprofit, and cultural sectors, as well as the first lady. An exhibition featuring organizations working with children with disabilities was organized as part of the anniversary program.
Medtronic Europe Sárl
Publicity Group developed and implemented a targeted communication strategy for Medtronic’s cryoablation heart care services in Georgia. The project combined media relations, digital communication, and event management activities in both Tbilisi and Kutaisi. We produced patient stories, doctor interviews, video narratives, and photo stories to explain advanced treatment approaches.